Desiree Gruber CEO Tiktok/LinkedIn Ads

Led end-to-end post-production for a series of digital ad spots featuring Desiree Gruber, developed for distribution across TikTok and LinkedIn. The campaign highlights a collection of her motivational speaking pieces, distilling key insights on leadership, ambition, and personal growth into compelling short-form content.

I handled all aspects of post-production, transforming raw footage into polished, platform-optimized videos designed to resonate with both professional and social audiences. This included full video editing, color correction, pacing, and final delivery.

Each piece was thoughtfully edited to match the tone and expectations of its platform. TikTok versions emphasize dynamic, attention-grabbing cuts, while LinkedIn edits take a more refined and narrative-driven approach. The result is a cohesive set of ads that elevate her voice, amplify key messages, and drive engagement across channels.